Why is it recommended to have a blog on your website?
Today more than ever, not having a correct online presence is a disadvantage not only for our competitors, but also for increasingly demanding, globalized and informed consumers.
In this area, we want to highlight the importance of having a blog for a company in order to position the brand and the users, who expect to receive quality content from us.
Although this does not mean that a company cannot function without a blog. However, it is showing that it attracts more users, so it is conceivable that any company, regardless of size, is profiled through a blog. Especially from the point of view that the posts individually can be easily distributed and used through social networks, which will attract the expected public.
What makes a good blog?
In addition to the blog title, which is generally based primarily on the company name, there are a few features that make a good blog stand out:
Some tips for finding and improving content
Every company has something to tell, no matter what industry it belongs to, what services it offers or what products it sells. There is a motivation, a philosophy, a vision, various stories, and active employees behind each company, so not to mention this?
Here are some helpful and simple tips that can help us:
Finally a blog is a great resource, active and dynamic as much as your company, take care of it and you will see the fruits.
Democracy in times of Corona Virus
It is natural that for reasons of importance and urgency, part of the efforts are concentrating on tackling the health crisis, through various exceptional means, it is also necessary not to neglect the wounds that the disease may leave on the political and social body , nor the instruments that must be activated to enable a rapid economic recovery, because, after all, all this is inextricably related.
Policy in Sweden is based on the confidence that citizens will follow the directions given to them such as distancing themselves and not meeting in large groups. That trust is a substantive agreement between the State and the citizens.
Pierre Schori, a Swedish diplomat and president of the Olof Palme Foundation, explains that, in general, "Swedes have confidence in their public institutions."
Conscious of this reality, confidence must continue to be placed in government representatives, convinced that, beyond the mistakes they may make (or have made), they are doing everything possible to face the challenges they face. we are exposed in the last time.
However, since in Sweden there are no subjects, but citizens, responsibility cannot be / should be abandoned where oblivion lives, which not only consists in collaborating loyally in complying with the Government's instructions, but also lies in becoming aware of that precisely because we live in a democratic State, its survival depends, ultimately, on each and every one of us.
Democracy is as precious as it is delicate. Sometimes a small amount of wrong decisions or actions, even without bad intention, is enough for what seemed solid to end up fading like a breath in the middle of the hurricane. Therefore, our responsibility, as citizens, is to be very vigilant so that something like this does not happen.
I feel that we as responsible beings can do more.
Bibliografía BBC - theconversation
Online learning has features that adapt to these modern learning preferences, hence its rise in popularity. Here are the top five benefits of e-learning.
1. Online learning saves time and money.
With online learning, your students can access content anywhere, anytime. They do not need to take time off from work to attend classes. E-learning is also profitable; Companies save a considerable amount on the travel and accommodation costs of students and instructors, as well as venue and materials. No printing also helps reduce your carbon footprint.
2. Online learning leads to better retention.
Modern students prefer small, interactive content. They would rather watch a video or listen to a podcast than read the pages of a manual. E-learning tools allow learning designers to make content interactive. The more attractive the content, the better students will remember the information. If they like to learn, they can remember and apply the concepts at work.
3. E-learning is consistent.
In face-to-face sessions, each instructor has her own teaching method. Each varies in focus and style and is susceptible to error. You can eliminate these problems with e-learning. Online learning provides consistent and standardized training at all times. Each student goes through the same experience regardless of when and where they take the course.
4. E-learning is scalable.
Online learning is scalable. You can extend it to the number of employees you need and it is a unique investment. The more students take the course, the faster you can cancel the expense.
5. E-learning offers personalization.
Each student has unique learning goals and preferences. E-learning makes it possible to meet individual needs. It allows students to choose their learning path and navigate at their own pace. When they decide what to learn and when, they stay invested in the course.
Mario Contreras P.
Training Industry Font
"We found this article interesting from the Italian newspaper Corriere Della Serra and wanted to translate it to share in Spanish, English and Swedish."
What to do and what not to do to avoid contagion. Cards, ATMs and mobile phones. What to disinfect and what not. How to use the trolleys in Covid-19 time
Grocery shopping can never be more stressful and anxious than ever. Here then is a small handbook that can be useful for going to our reference supermarket safely. The list is the result of the contribution of Franca Braga, Nutrition and Health Manager of high consume, of Francesco Donato, full professor of Hygiene, Epidemiology and Public Health at the University of Brescia and of the other experts we have heard in recent days .
1. Use (or not) gloves or masks
We can leave the house without one or the other (many supermarkets have equipped themselves to offer customers disposable gloves and antibacterial gel to be used while shopping). The really important thing, however, is to keep the safety distance from other customers by at least one meter and never touch your mouth, nose or eyes while circulating among the shelves.
2. Taking your shoes off (and washing your hands)
It is essential, when you return home, to wash your hands with warm water and detergent before putting the groceries in order and even after putting them in order. In the same way it is important to take off your shoes before entering your apartment and leave them outside (or on the balcony) so as not to contaminate the surface that we walk on every day.
3. How to use trolleys and baskets
The New York Times has fished a 2012 study that shows that the trolley handle contains more bacteria than most public toilets ( here is the detail of the research carried out on 85 shopping trolleys in Iowa, California, Oregon and Georgia ). For this reason, he recommends cleaning it before making purchases and possibly even later, out of kindness to those who will use it later. However, we must remember that the viral load, on the surfaces, falls enormously in a short time. And here too, rather than turning with the bottle of alcohol, it is important to wash your hands very well immediately after shopping, or to clean yourself with an antibacterial gel before getting into the car.
4. When you need to wash fruit and vegetables
The apples or courgettes we take may have been touched by someone else who didn't have gloves or a mask. Not to mention the fact that we do not know who packaged what is already sold inside the boxes. It's not the end of the world. Coronavirus is not carried by food, there is no scientific evidence on the matter. So it is sufficient, in the case of the vegetables that we will eat raw that evening, to have the foresight to wash it well and, perhaps, to leave it to soak in the water with a teaspoon of baking soda (but this is a common sense rule to always apply ). The other can be safely stored in the fridge.
5. There is no need to disinfect detergents and bottles.
We do not have to worry about disinfecting every pack of laundry detergent or every bottle of milk when we return home. Once again, experts insist that Covid-19 has a very strong human-to-human transmission, there are no documented cases of contagion through objects. The most important thing we can do to protect ourselves when we are at the supermarket is, really, to stay away from others and not talk to anyone: in this way we do not risk the droplet effect, the fall of potentially contaminating saliva droplets.
6. Don't forget the shopping list
It is very important to do it before going out. It serves not to waste time and to be fast. You can even fill in one in which the items to be purchased are marked "in order of appearance" in the path of our supermarket. Going fast helps other people to queue less and, above all, to stay in the supermarket as quickly as possible.
7. You have to be flexible (and think about alternatives).
If there is no meat we have been craving, we can take another type of food with animal protein. You have to be elastic. It also applies to the household products we are used to. Flexibility and adaptation will be our best allies.
8. Going out for shopping once a week
We remind you once again: you have to go out to shop only once a week, to expose yourself (and expose others) to a lesser chance of risking coronavirus infection. You can dilute your shopping by taking advantage of the neighborhood shops and ordering everything that is bulky and not perishable on the online sites: it takes more time for delivery and a lot of patience in front of the computer, but it will solve a lot of problems.
9. ATM, credit card and mobile phone: what to disinfect
If you can, it is better to pay with a contactless card, which is sufficient to approach the cashier pos without even touching it. After that, you don't need to disinfect it when you return home. While it is important to disinfect the phone if we took it out to make or receive a call or to send a message.
10. Kindness: it is never too much
We are under stress and, with or without a mask, a smile to a stranger can be a message of solidarity, without speaking. Most of all, however, we must smile, and possibly thank, the orders and clerks we meet at the checkout. They are working for us, exposing themselves every day to an enormously higher risk of contagion than us, who perhaps went out only to do the shopping. Thanking them will not change their life, but maybe it will gratify them for a moment and make them understand that we know how precious their service is.
Mario Contreras P.
Agencia Digital Marketing Pyme
Traducción Fuente Corriere Della Serra
(If there are translation errors tell us and we will correct it)
We live in a full revolution
The digital revolution refers to the advancement of technology from electronic and mechanical analog devices to the digital technology currently available. The era began during the 1980s and continues. The digital revolution also marks the beginning of the information age. The digital revolution is sometimes also called the third industrial revolution.
In the second half of the twentieth century, life was transformed around the world as digital technology advanced rapidly and became more accessible.
Digital technologies are fundamentally changing the way people and businesses work together.
Around the world, the pace of digital transformation is accelerating. The private sector continues to invest in disruptive technologies to anticipate competition. They adapt their business models to meet the growing expectations of customers.
The pace of change continues to blur the boundaries of the physical and digital worlds. It is redefining the traditional industrial sectors and the way we live and work. Emerging technologies, the increasing amount of data and the smartest ways of obtaining information are changing the way people, businesses and governments interact.
Revolución Digital quiere conquistar América Latina
The impact of the digital revolution
If you would like to know something else, just write to me.